The successful conclusion of the Kimberley Diamond Cup highlights Kumba Iron Ore’s commitment to the Northern Cape.Kumba Iron Ore, a business unit of Anglo American, in partnership with the Northern Cape Department of Economic Development and Tourism, put Kimberley on the map this weekend when skateboarders from all over the world competed in the Kimberley Diamond Cup. As the third mega international skateboarding event staged in Kimberley, the Kimberley Diamond Cup is part of Kumba Iron Ore’s commitment to help establish and maintain stable social environments in the Northern Cape. Kumba Iron Ore has supported the competition over the past three years with R30 million to stage the event.
“The Kimberley Diamond Cup is aligned to our objective of being a developmental partner of choice in South Africa,” said Norman Mbazima, CEO of Kumba Iron Ore.“The purpose of our investment is to support the Northern Cape government in establishing the province as a prime extreme sport destination. Further, the sponsorship of the Kimberley Diamond Cup is part of our outreach to the Northern Cape community and connecting with the youth by promoting safer and healthier lifestyle choices.”